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商务旅游目的地:影响因素和经济影响

时间:2014-06-15 23:48来源:www.liuxuelw.com 作者:cinq 点击:
从广义上讲,商务旅游可以分为几类,如个人商务旅行,公司会议,培训计划,联营公司会议,奖励旅游等,在当今世界,商务旅行一直扮演着越来越重要的一部分。
商务旅游目的地:影响因素和经济影响  Business tourism destination: contributing factors and economic impacts
 
Business tourism is concerned with people who are travelling for the purpose of business or their work (Bhatia, 2007). Broadly speaking, business tourism can be divided into several categories, such as individual business trips, corporate conferences, a training program, associate meetings, and incentive travel, etc. in today’s world, business travel has been playing a more and more important part in business and economy. But anyway, to choose the right business tourism destination is of most significance. In fact, business tourism has been the major source of earnings for many destinations. And many countries have put in a large amount of money in improving the infrastructures. 
Business tourism is a volatile business. Not only is it subject to some social factors such as demographic, climate, but also, it is influenced by the economy, culture and other factors (Hall & Lew, 2009).  

1.  Social factors
 
(1). Demographic factors. 
A lot of surveys have been carried out in relation to the demographic factors and the success of a business tourism destination. Results show that people living in the urban area who are well educated tend to have a more positive attitude towards business tourism (Buhallis & Costa& Ford, 2012). Since they are well educated, it’s easier for them to find themselves employment, which is often accompanied by high income. What’s more, all these will for sure entitle them a higher social status, which is the most important factor in this part. To my knowledge, Hong Kong is such a city as attached most importance to education that most of its citizens are highly educated. And since the industry in Hong Kong develops so fast, unemployment has become less and less in recent years. Besides, being one in a people-oriented city, citizens must have a very positive attitude towards business tourism in Hong Kong.
(2). Climate factors.
To make a successful business tourism destination, the place must have a wild climate, since business tourism and destination is particularly sensitive to climate changes and viability. The climate plays an important part in deciding the length and quality of business tourism and making a destination choice and making profits from tourism spending (Cerina & Markandya & Mcaleer, 2010). So we can see from here
that the climate factor is of vital importance. Business tourism is one sort of travel for business purpose. But it does not necessarily come with only business, tourism plays an important part in it. When people finish holding a conference in Hong Kong, they can go to places of interest for relax; also, for women tourists, they can go shopping in a wide range of malls in Hong Kong, which is known as the paradise of shopping in the world, since fashion clothes and cosmetics are both much cheaper than many other places in the world. Besides, the clean environment in Hong Kong also contributes to its success as a business tourism destination. So to sum up, Hong Kong is for sure a successful business tourism destination since it enjoys wild climate, beautiful scenery and clean environment.

2. Economic factors
 
(1). Economic development
Business tourism is concerned with people who are travelling for a business    purpose in the hope of both business and relaxation. Relaxation is mainly discussed in terms of social factors and cultural factors, whereas business in terms of economic factors. Advanced economic development plays an important part in making a successful business tourism destination (Dwyer & Forsyth & Dwyer, 2010), since people don’t go there only for business meetings, conferences or training. They prefer to go there if there are some underlying opportunities for them, because they are all business people, and business makes up the most important part in their life. Business should come first under any circumstances in their life. As far as I am concerned, Hong Kong has been enjoying a prosperous economy for many years, and is an important indicator of world economy. Each year, billions of capital is invested into this city and numerous employments are offered. Most importantly, a wide range of business opportunities are discovered by businessmen all through the world. So there is no doubt that Hong Kong should be a successful business tourism destination. 
(2). Hotel and traffic
As a developed city that enjoys rapidly increasing economy, Hong Kong has always been the lead in infrastructure construction and hotel management. These two factors are very important to the success of business tourism in that they function as the basis, which otherwise would make tourists feel uncomfortable. In other words, people don’t come for perfect hotels and smooth traffic, but they won’t come if the situation is the opposite. (责任编辑:cari)
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